What We Think

The Philanthropy Landscape

Since our founding, we have been committed to advancing the profession of fundraising and helping to elevate the critical role mission-driven organizations play in the well-being of society and of our world. Here, we share insights on the opportunities and challenges facing organizations and their donors along with data-informed special reports. We also share stories of celebration – as organizations realize aspirational goals and demonstrate the impact of their missions.

Century of Fundraising Wisdom: Doug Stewart Featured on The Business of Giving

Stop Treating Fundraising Like Frosting on the Cake: A Century of Philanthropy Lessons with Doug Stewart As Marts&Lundy prepares to...

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The Strategic Power of Storytelling in Philanthropy

Why Mastering This Craft is Essential for Nonprofits Today As I prepared a board workshop on storytelling, I found myself...

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​​​Pepperdine University: Data-Driven Campaign Strategy Leads to Confident Future 

Client Profile Institution: Pepperdine UniversityContact: Aaron Borsellino, Vice Chancellor of Advancement Services and Campaign Director Challenge: Determine if the university should...

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Giving USA: Beyond the Numbers—5 Strategic Moves for Navigating Philanthropy’s New Reality 

The numbers tell a story of resilience and rebound. Charitable giving in the U.S. reached $592.5 billion in 2024—a 6.3%...

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Fundraising in Aging Services: 5 Takeaways from the 2025 Philanthropy Benchmark Study 

Fundraising in aging services has never been more important—or more complex. Margins are tight, yet philanthropy can be an important...

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From Uncertainty to Alignment: Ensuring Successful Executive Transitions in Nonprofits 

These insights were developed by Jennifer L. Brinson, EdD, John E. Sullivan, EdD, and Anthony M. Tang, EdD, members of...

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A New Name, A Continued Commitment: Introducing Marts&Lundy Asia Pacific 

A note from Dan Martin, Senior Consultant & Managing Director, Marts&Lundy Asia Pacific. For more than 20 years, Marts&Lundy has...

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The Anatomy of Transformational Gifts 

Lessons from a CASE Asia-Pacific Conference Panel on Vision, Trust, and Real Impact Earlier this month, I had the privilege...

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The Future of Work: How Hybrid Models Are Reshaping Productivity, Talent Management, and Culture

The workplace has undergone a radical transformation in recent years, with hybrid work emerging as the new standard for many...

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Mega-Gift Philanthropy in 2024: A Year of Robust Recovery and Strategic Shifts 

In the world of mega-philanthropy, 2024 marked a significant rebound from the previous year’s downturn, according to our newly released...

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Strategic Approaches to Fundraiser Metrics in a Campaign

Successful campaigns hinge on well-designed fundraiser performance metrics. However, balancing accountability, motivation, and adaptability requires a dynamic and strategic framework....

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Philanthropic Solutions for Independent Schools: Why It’s Time to Embrace a New Way Forward 

Reflections from Dan Martin, Senior Consultant & Managing Director, Marts&Lundy Australia from his participation in an Independent Schools Roundtable hosted by...

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Six Reasons Why You Can’t Miss The Azure Summit

If you’re a Head of School or Principal in an independent school, you know that philanthropic support is essential to...

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The Azure Summit: A Transformational Experience for School Leaders & Advancement Officers

When Noelehua Archambault, Vice President for Institutional Advancement at Punahou School in Honolulu, attended The Azure Summit, she came as...

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Advancing the Future of Fundraising Through Artificial Intelligence 

In today’s rapidly evolving philanthropic landscape, artificial intelligence (AI) is no longer a futuristic concept—it’s a transformative tool for modern...

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After November 5, What Next?

Many Americans were anxious in the run-up to the United States elections earlier this month. With each change in presidential...

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Accurate Reporting: A Cornerstone of Trust and Competency in Fundraising Programs

Achieving accuracy in gift reporting seems like it would be simple. After all, we have fundraising systems to which we...

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Vanderbilt Peabody College

Join Our Study on Trust & Belonging Between Board Members and Nonprofit Leaders Amid Organizational Change

Marts&Lundy and Vanderbilt University’s Peabody College of Education and Human Development invite you to participate in a research study examining...

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