Major Gifts Productivity in Canada: A Benchmark Report
How do you structure and staff for maximum results? How do you set goals, metrics and expectations? What are others in the field doing? Do anecdotal industry standards still apply? With this study, our consultants set out to provide a baseline on major gift work in Canada by sector, size, and type of organization.
Author’s note: Offord Group is a Marts & Lundy firm. The Canada-based team joined us in 2015.